Artisan home decor brand · United States · Private client

Rebrand from Figma, app replacement, cart drawer and SEO fixes

Role: Shopify Web Developer · Completed Jul 2025

Store builds & redesignsCRO & speedTechnical SEO

In short

  • Implemented a rebrand from Figma, replaced heavy third-party apps with custom code, added a cart drawer, quick add-to-cart and sticky add-to-cart for CRO, and fixed SEO and schema issues.
  • Client: Artisan home decor brand (private client).
  • Client location: United States
  • What I built: Implemented the rebranding based on the client's Figma designs.
  • Main tech: Shopify Liquid, JavaScript, Figma, Semrush.
The brief

What the store needed

  • The brand had a new Figma design to implement.
  • Heavy third-party apps were slowing the store down.
  • SEO tools and Google Search Console flagged issues.
The work

What I did

  1. Implemented the rebranding based on the client's Figma designs.
  2. Replaced heavy third-party apps (a swatch app and a search & filter app) with custom functionality.
  3. Added a cart drawer, quick add-to-cart and sticky add-to-cart for CRO.
  4. Fixed SEO issues flagged by Semrush.
  5. Fixed schema snippets flagged in Google Search Console.

Want more details about this project?

Client details are private, but I'm happy to walk you through how I built this and how a similar solution could work for your store. Message me on Upwork to arrange a free 30-minute call and mention this project.

Free 30-Minute Call

Project reference: Rebrand from Figma, app replacement, cart drawer and SEO fixes

Tech & keywords

Tech & keywords

Shopify LiquidJavaScriptFigmaSemrushGoogle Search ConsoleStructured data
Client review

Client review

5.0Jul 2025

Upwork project: Website Developer

Philip is an excellent developer. Probably one of the best we've worked with in the past five years.

Committed to Quality
Verified client review on Upwork
See this review on the reviews page →
Let's get started

Need something similar?

Message me on Upwork to arrange a free 30-minute call. Tell me what you want to build or fix, and I'll reply with a timeline and estimate.

  1. 1 Your store URL, or just your product if you're starting fresh
  2. 2 Your budget
  3. 3 What's not working, or what you want to build

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